DEFY is a well-known brand for House hold appliances in southern African countries for over 100 years. Southgate Investments Limited was established in 1992 to bring this famous brand to Zambia as an official distributor.
During the past Twenty three (23) years, Southgate Investments Limited successfully distributed DEFY appliance in Zambia and made DEFY as a house hold name, with this experience Southgate Investments Limited ventured into distributing house hold furniture of another famous brand called Bravo (Grafton, Alpine, Sealy, Edblo and Gomma Gomma ) and accessories during the past Four (4) years.
To provide a high quality personalized and customized service, we have opened 2 modern showrooms in Malambo road, Lusaka, measuring 1000sq meters each.
We have a group of well-trained / experience Sales and marketing staff and also offer after sales services which help our customers to maintain their domestic appliances in good condition for a long period.
The Companies Mission Statement shall be: To distribute products of high quality, reliability and above all superb value – for money in kitchen, Laundry and Air condition appliances on the Zambian Market.Company Vision
To make sure that we maintain the dominance in the industry and make Defy, Grafton Everest, Sealy and Nobel Products a household name to all institutions and homes in Zambia.